Group of uniformed military personnel walking down an aisle in a brightly lit Target store

Does Target Offer a Military Discount? Here’s the Answer

Target ranks among the most visited retail chains in the United States, known for its wide selection and customer-friendly environment.

As more retailers make efforts to recognize and honor service members, shoppers naturally wonder about Target’s stance.

The goal here is simple: clarify the availability, eligibility, and usage details of the Target military discount.

Yes, Target Does Offer a Military Discount

Target provides a 10% military discount as a gesture of gratitude to those who serve, similar to Home Depot. The offer applies to two separate storewide purchases each year. Eligible shoppers can use it in-store or online, giving flexibility for different shopping preferences.

Promotions tied to the Target military discount tend to be highlighted during patriotic periods. Veterans Day and the 4th of July are key moments when Target reminds customers to take advantage of this offer. Having two discount windows per year helps military families plan major purchases with timing in mind.

Using the discount is straightforward, removing complications and making the process easy for those eligible. Saving money becomes a direct benefit of service and sacrifice, acknowledged at the checkout.

@militarysavings Target is saluting Active Military, Veterans and their families once again with a special Military Discount 🇺🇸 #miltok #military #MilitaryDiscount #veterans #target #militaryfamily #militarylife ♬ original sound – MilitaryBridge

Who Is Eligible?

Target’s eligibility criteria for the military discount cast a wide net, honoring various categories within the military community. The discount goes far beyond active-duty personnel and includes their families as well.

Those eligible include:

  • Active duty members of the Army, Navy, Air Force, Marines, Coast Guard, and Space Force
  • Members of the National Guard and Reserves
  • Veterans of all military branches
  • Retired service members
  • Immediate family members, such as spouses and dependents

Recognizing family members is a meaningful touch. While they may not wear uniforms, they carry the weight of service in countless ways.

Extending the Target military discount to them adds a layer of appreciation that acknowledges the household behind every service member.

How to Verify Eligibility

Three U.S. military personnel in uniform talking while shopping in a store aisle filled with red merchandise
Many major retailers, including Target, offer exclusive military discounts to honor and support service members

Target makes it easy for service members and their families to verify eligibility for the Target military discount using trusted digital platforms. The verification process is quick, secure, and helps prevent misuse by ensuring the discount goes to those it was meant for.

Online verification requires using SheerID or ID.me. Shoppers are directed to Target’s official military verification page, where the process begins.

No sensitive documents are stored by Target; the third-party verification service handles all data securely.

Here are the ways to verify:

Online Verification:

  • Visit Target’s military discount page during promotional periods
  • Select either SheerID or ID.me as your verification method
  • Provide requested information like name, branch of service, and dates of service
  • Wait for confirmation (usually instant)
  • Once approved, the discount becomes active in your account

In-store Verification:

  • Present a valid military ID at checkout
  • The cashier will manually apply the discount during the eligible promotional window

Once verified online, there’s no need to repeat the process for future promotional events unless personal information or service status has changed. Linking the verified account to your Target.com login ensures a seamless shopping experience every time the discount is available.

By using verification tools that are both reliable and user-friendly, Target maintains a system that honors military service while staying efficient for busy shoppers.

How to Use the Discount

Once eligibility has been verified, using the Target military discount becomes second nature.

Target has streamlined the process to minimize extra steps during checkout, helping shoppers take full advantage of the offer without delays or confusion.

Here’s how to use the discount effectively:

In-store Shopping:

  • Show a military ID at the register if verification has not been done online
  • If the account is already verified, ensure it’s connected to your Target Circle or phone number
  • Discount automatically applies during eligible promotional periods

Online Shopping:

  • Log in to your verified Target account
  • Add eligible items to your cart
  • During checkout, select the military discount option
  • Discount will be applied before completing the purchase

While the discount can be used on many products across the store, certain exclusions apply. Some items may not qualify due to manufacturer restrictions or store policies.

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Excluded categories typically include:

  • Alcoholic beverages
  • Gift cards
  • Select electronics and Apple products
  • Pharmacy items
  • Shipping and delivery fees

Checking the specific list of excluded products before shopping can help avoid surprises at checkout.

Planning ahead ensures that the discount is applied strategically. Use it on large purchases or essential items during the eligible periods to maximize savings.

Summary

Target’s military discount shows a commitment to honoring those who serve and their families. A 10% discount, available twice a year, may seem modest, but it’s a meaningful gesture of recognition and appreciation.

Eligible individuals are encouraged to verify their status ahead of each promotional period. Savings are just a few steps away, and every bit counts in today’s economy. For exact dates, terms, and details, always refer to the official Target website before shopping.